Strategy, creative direction, copywriting, based in NY, etc.
Recently I’ve been consulting for brands like Sonos and DICE FM. Before that I was leading storytelling at GOAT Group. Before that I was at Syng where I shaped the brand and brought a revolutionary spatial audio speaker to market. Before that I started an ice cream company. Before that I made zines and stuff as one half of Computer Duo. Before that I was a senior strategist at Imprint Projects for five years. Before that I organized a music festival called Moogfest. Before that I started a sandwich company called Pinky. Before that I wrote a novella called Stupid Idiot (it was bad). Before that I went to the New School where I studied creative writing. Before that I was just a kid. I have 2,784 followers on Instagram (mostly bots that I bought in 2014, I thought it would be funny) and 70 followers on Twitter (mostly real I think).Let’s do a project together, it’ll be fun.
Send me an email, I love email.
joshua.samuel.segal@gmail.com
Select projects:
GOAT Group – Storytelling – 2022
Syng – Marketing and Communications – 2020-22
Midnite Snack – Editor, Issue #2 – 2021
New Moon – Rebrand, rename, new website – 2020
Sonos – Arc Launch – 2020
Spotify – Co.Lab event and content platform – 2018-20
YouTube – EOY Creators Gift – 2019
Google Jigsaw – The Current – 2019
MoMA – Brand Partnerships – 2018
Nike – House of Hoops – 2018
Moogfest – all of it – 2016-17
Some things I like to do:
Brand and communications strategy
Campaign/creative strategy
Experiential and content marketing strategy and creative
GTM strategy
Digital strategy and UX research
Copywriting and editing
Naming and taglines
Having big ideas and a fun time